In Motion Brands CEO Featured on Auto Service World Conversations Podcast
Artificial intelligence is no longer a futuristic concept; it’s a real, working solution inside the bays and front counters of modern shops. In the latest episode of Auto Service World Conversations, our CEO, Todd Richardson, was invited to join the podcast to discuss the growing role of AI in the automotive aftermarket and how shops can use it to solve communication gaps, drive revenue, and elevate customer experience.
From Missed Calls to Booked Appointments
One of the biggest friction points for today’s shops? Missed calls. Whether it’s during a lunch rush or after the shop has closed for the day, customers often hang up before leaving a voicemail. That’s where AI enters the conversation.
Todd walked through how the AI Call Agent, developed by In Motion Brands, helps shops handle routine inquiries, qualify issues, and book appointments in real time. It’s available 24/7, consistently professional, and built to match the workflow of a real service advisor.
The ROI? Substantial. Shops using the AI Call Agent have reported up to 70x return on total business and 20x ROI, specifically from new customers.
But it’s not just about automation.
Todd was clear: AI should enhance, not replace, human connection. Customers still crave a personal touch, especially in an industry built on trust. That’s why we build AI systems that know when to take the lead and when to hand off to a real person.
Built to Match Your Shop
Every implementation is customized. Shops can train the AI to reflect their brand voice, service flow, and customer preferences. And the more it’s used, the smarter it gets.
This podcast conversation serves as a timely reminder: AI isn’t about replacing your people. It’s about giving them the tools to focus on what they do best: building relationships, solving problems, and keeping vehicles safely on the road. Thanks again to Adam Malik and the Auto Service World Conversations team for the opportunity to share our perspective on how AI is reshaping the industry.
🎧 Listen to the full episode here
Want to see how AI can work inside your shop?
Contact us at In Motion Brands to explore how the AI Call Agent can transform your customer communication—day or night.