How IMB’s AI Agent Is Saving Time — Big Time — By Removing Distractions from Daily Operations
In any tire and auto repair shop, every minute of your team’s time counts. Between managing appointments, handling walk-ins, answering phones, and supporting technicians, there’s little room for distractions — even well-meaning ones. That’s exactly why In Motion Brands (IMB) developed the AI Service Advisor — to handle the simple, repetitive calls that drain time and energy from your staff.
One recent interaction at Tirecraft Waterloo highlights how even the most basic inquiries can pile up and pull front-line staff away from what matters most.
📞 The Call: Simple Question, Unnecessary Disruption
Here’s a transcript of a real call the AI Agent handled:
Agent: Thank you for calling Tirecraft Waterloo. May I have your name, please?
Caller: Oh, it’s Karen.
Agent: Nice to meet you, Karen! How can I be of service?
Caller: Oh, are you open today?
Agent: We’re open Monday to Friday from 8 AM to 5 PM and closed on weekends. Is there anything else I can assist you with?
Caller: Oh, that’s great. Thank you. Bye.
That’s it — a simple hours of operation question. But it still took time. If that call had been answered by a team member during a busy moment — while writing up a work order, managing a technician, or checking out a customer — it would have interrupted workflow and reduced efficiency for no meaningful gain.
⏱️ The Value of Time: It Adds Up
It’s easy to brush off short calls like these as harmless. But when you receive dozens of them each day, the minutes add up quickly:
- 30 seconds × 40 calls = 20 minutes a day
- 20 minutes a day × 5 days = 1.5+ hours per week
- That’s over 75 hours per year — on just “Are you open today?”
Now multiply that across multiple locations or add in other FAQs like “Do you do oil changes?” or “What’s your address?” and the disruption grows exponentially.
🚀 The AI Difference: No Hold Times, No Interruptions
Our AI Agent steps in instantly, answers accurately, and frees up your human team to focus on what matters:
- Quoting jobs
- Booking high-value appointments
- Serving customers in the shop
- Coordinating with technicians
The best part? The AI never gets frustrated, never rushes a call, and delivers consistent, brand-safe service 24/7.
🧠 Let People Do What People Do Best
The goal of AI isn’t to replace your staff — it’s to empower them. When your counter team isn’t bogged down with low-value questions, they can provide better service, close more business, and create a better in-shop experience for customers.
In this call, our AI handled the customer perfectly. It was polite, informative, and efficient. And most importantly, it didn’t interrupt your people.
🏁 Final Thought
Distractions come in many forms. But when you can automate the ones that don’t require human attention, you’re protecting your team’s time — and your business’s bottom line.
With IMB’s AI Agent, you’re not just answering more calls — you’re eliminating noise, staying focused, and winning more business.
Want to see how much time your shop could reclaim? Let’s chat.